Botaniq
Botaniq
Botaniq
Botaniq
Botaniq
Product Design, E-Commerce
Product Design, E-Commerce
Plant e-commerce, Recommendations, Climate-based suggestions
Plant e-commerce, Recommendations
About
About
About
About
Botaniq is an one stop e-commerce plant app, that can deliver plants from a list of tailored suggestions based on user’s local climate and geographical location, and helps users provide continuous plant care instructions.
Botaniq is a one-stop plant shopping app that recommends climate-fit plants and provides ongoing care guidance.
Botaniq is a one-stop plant shopping app that recommends climate-fit plants and provides ongoing care guidance.
Objective
Objective
Objective
Objective
To build a plant-commerce platform that helps customers buy the right plants for their exact location and keep them alive with reliable, ongoing care guidance—reducing returns and churn, increasing repeat purchases, and turning first-time buyers into long-term plant parents.
To help customers choose location-right plants and keep them thriving with ongoing care—reducing returns, boosting repeat purchases, and building long-term loyalty.
To help customers choose location-right plants and keep them thriving with ongoing care—reducing returns, boosting repeat purchases, and building long-term loyalty.
End‑to‑End App Flow Map
A clear user journey from splash → onboarding → login, then into the core product pillars (Home, Explore, Virtual Garden, Basket, Profile), showing how discovery, purchase, and ongoing plant-care tasks connect into one continuous loop.
Brand Foundations
A clean typography pairing (Recoleta + Pangram) with a nature-led color system establishes Botaniq’s visual identity, balancing premium editorial type with calm, organic tones for a trustworthy plant-commerce feel.
Onboarding That Sells the Value
A short, skippable intro highlights Botaniq’s core promise (personalized recommendations, virtual garden management, and care guidance), then quickly captures location and account details to personalize plant suggestions from day one.
Personalized Home Hub
The home screen blends shopping and care into one feed: location-based plant picks, behavior-driven recommendations, quick category browsing, and a snapshot of your virtual garden health with upcoming care tasks—all accessible from a simple top bar.
Browse‑to‑Buy Journey
A complete shopping flow from category discovery and plant details (with care info) to basket, address, payment, and order confirmation—designed to make plant buying feel as simple as any modern e‑commerce checkout.
Virtual Garden Management
Users can add plants to a personal garden, capture placement details (pot, soil, sunlight), track health status, and manage a simple care log with upcoming tasks—turning plant ownership into an organized, habit-forming workflow.
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hey@studiovexel.com
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hey@studiovexel.com
HEADQUARTERED IN INDIA, SERVING CLIENTS GLOBALLY
HEADQUARTERED IN INDIA, SERVING CLIENTS GLOBALLY